MLM Is Easy This Way

Most people try way too hard in MLM Network Marketing.

When you try too hard, you come across as desperate. Prospects can smell desperation a mile away, and once they pick up the scent they will NEVER join with you.

Why? Because desperation means you aren’t successful, and every prospect wants to be enrolled by a MLM leader who is successful.

Successful leaders are confident, not desperate.

Your attitude in the prospecting process must be one of great interest for the person, but indifference as to whether they join with you.

Personally, I don’t care if any given prospect signs up or not. In fact, most of the time I hope they WON’T!

The only time I want them to enroll is if I truly believe they will succeed, and I know most of them won’t, so I don’t want most people to sign up.

Think about it. What good does it do you if they enroll, but fail? They have taken up your time and energy and you get a few bucks in commissions.

Not worth it.

If they’re not going to succeed, I don’t want them to join.

That attitude serves both them and me.

It’s no secret that Multi-Level Marketing has a bad reputation in some circles. I’m convinced this is because distributors have been enrolling anyone who would sign a membership agreement, without qualifying them first.

That’s irresponsible and inevitably leads to unhappiness for everyone.

Sponsoring people who aren’t right for your business hurts your business. You spend time and energy with these people who won’t produce and who will eventually quit anyway.

That’s time and energy that could have been spent searching for the right people, who would follow-through and build a large downline for them and you.

By qualifying your prospects quickly, and eliminating the majority who aren’t a match, you have more time to sort through big numbers and find the few who will become your leaders.

This is what you must do to become a network marketing success because the numbers we deal with are a bit daunting. Leaders are rare, so you need to spend more time sorting and less time convincing.

As a Match Maker, and not a salesperson, it’s your job to find a marriage made in heaven and not put together a shotgun wedding!